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 — Graphic Design — Brand Identity — Visual Communication — Packaging Design  — Marketing Strategy — Printing — Exhibition — Environmental graphics — Graphic Design — Brand Identity — Visual Communication — Packaging Design  — Marketing Strategy — Printing — Exhibition — Environmental graphics — Graphic Design — Brand Identity — Visual Communication — Packaging Design  — Marketing Strategy — Printing — Exhibition — Environmental graphics — Graphic Design — Brand Identity — Visual Communication — Packaging Design  — Marketing Strategy — Printing — Exhibition — Environmental graphics — Graphic Design — Brand Identity — Visual Communication — Packaging Design  — Marketing Strategy — Printing — Exhibition — Environmental graphics — Graphic Design — Brand Identity — Visual Communication — Packaging Design  — Marketing Strategy — Printing — Exhibition — Environmental graphics
Sandy NS Wu

Graphic  Designer
& Storyteller
Brand Identity
Motion Design
Packaging
Editorial
UI Design 
Photography


About Me
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Sandy NS Wu

CHAMPION TILES  ︎ Industrials

Catalogue Design | Packaging | Image Editing

The Challenge

Champion Building Material Group have provided high quality tiles for over 40 years around the world for all applications. They've been dedicated to the development of high quality tiles. The challenge have been to upgrade and create a brand language to reinforce the premium and iconic local industry. We anticipate the reborn of this brand from classic to timeless.

The Solution

We rebuilt the new gallery of products to make them more exclusive and fresh. The layout of catalogue was kept simple and clean, but with a modern and innovative ideology. The solution was to create an expression that was as iconic and timeless as the virtues that build character while paving new pathways to new and old clients. This manifesto is featured prominently on their website and others of their applications.

Image Editing

In this projects, we had to rebuild the scenes of sample reference of tiles in order to compete at the highest level and remain top of mind. I created some brand new scenes from nothing by using photoshop and some images from 3D render need to adjust.

Design
is
a journey
of discovery.